With 317 million people living and working in the United States, a major earthquake could cause unprecedented devastation. What we do now, before a big earthquake, will determine how well we survive and recover. At BOLDplanning, we believe preparation is key. That’s why we encourage everyone to take one minute out of their day on Thursday, October 17, 2019, at 10:17 AM, to participate in the Great Shakeout Earthquake Drill.

A key aspect of the ShakeOut is the integration of comprehensive science-based earthquake research and the lessons learned from decades of social science research about why people get prepared.  The result is a “teachable moment” on par with having an actual earthquake (often followed by increased interest in getting ready for earthquakes). ShakeOut creates the sense of urgency that is needed for people, organizations, and communities to get prepared, to practice what to do to be safe, and to learn what plans need to be improved.

Not just any drill will accomplish this; it needs to be big.  It must inspire communities to come together. It must involve children at school and parents at work, prompting conversations at home. It must allow every organization, city, etc., to make it their own event. After all, we are all in this together.  

The 2019 ShakeOut drill will be the largest preparedness event in world history (last year’s drill involved more than 62.5 million participants!). To participate this year, go to ShakeOut.org/register and pledge your family, school, business, or organization’s participation in the drill. Registered participants will receive information on how to plan their drill and involve others. At the minimum, practice “Drop, Cover, and Hold On” at the specified time, which is 10/17 at 10:17 am this year. It is only a one-minute commitment for something that can save your life.

For more information, visit ShakeOut.org.